When repairing the bicycle of his son, Ryan McFarland removed pedal parts to create the model bike Strider which helped his company gain 10 million dollars in last year.
When his son was 2 years old, Ryan McFarland (in South Dakota, US) bought him a three-wheel bike and a bike with 2 training wheels. However, he quickly was furious when he saw his son coming through hardship due to weight and complication of bikes that were labeled “for kids”.
Therefore, McFarland – a former dirt bike racer thought about improving traditional bike to make it suitable for his son. At the beginning, he intended to drill some holes or cut components. But McFarland got the idea of removing pedals after that. The bike will run simply by propulsion of human feet. From then, a new bike named Strider or smart gear balance bike was born.
Removing pedals can lower the focus of the bike, making it move more stably. Besides that, his son can sit on the bike with both of two feet on the ground, helping him control speed totally. He can ride it step by step when he goes slow, run to increase speed or lift up both of his legs when sliding. This design really helps rider control both of balance and speed.
Currently, there are still many children who learn riding bicycle by training wheels. These bikes can help kids to sit on and move easily without being scared to fall when riding, but we don’t recognize that they make kids lose many things. Children will be dependent too much, leading to not be able to learn getting balance by themselves – an important skill in riding bikes. Your children will meet many difficulties when they switch to use a real bicycle. All of those disadvantages will be eliminated completely when you use Strider bike. This bike has lower design so that children’s feet can barely reach land without pedal system, and optimized design to move slowly which helps them get balance easily as they want. Balance bikes are totally able to set the best basement for any kid to learn balance skills, allowing them to be confident and achieve more within shorter time.
Thanks to smart designs of a balance bike, it becomes a perfect learning tool with many necessary skills for commencing to ride bicycle or even more. Its balance ability in slow speed allows children to get used to sense of balance quickly. The bike will teach them more skills, they can make their glide when they lift 2 legs upon the ground and get balance in longer period of time, making them feel more confident. Balance bike was produced for the only purpose of letting your kids able to put two feet on the ground anytime as they are sitting on the bike. Their legs will operate as the speed control system of the bike and also the balance components. Every time they feel like about to fall, they only need to put their foot down on the ground.
Balance bikes have light and safe weight, only from 3 – 5 kg. Thus children can easily control the bike in any case. All children who are over 18 months old can start sitting on balance bikes to begin their own adventures around neighborhoods or even in their house.
In 2007, McFarland established Strider Bikes Company and his business has been better than ever. He sold over 695,000 products, obtained 10 million US dollars in last year. Strider Bikes Company moved its head office to a place which is 2,415 m2 with 32 staffs in last February. McFarland also is selected into top 53 of American leading small business manager by Small Business Associate of the United State. He speaks that he is successful because Strider meets demands that no bike ever can. “I don’t think that there is any bike in the market can serve kids of 18 months to 2 years old”, said by McFarland.
However, the success of McFarland is not a surprise merely. He used to participate in racing, his grandfather was racing car engineer, and his father owns a motorbike store. He grew up with climbing bicycles, dirt bikes and go karts. Before Spider was born, McFarland had opened a company that does business of bicycle and credit loan. His experiences from those helped him to take Strider Bikes Company grow fast, partially due to former relationship in bicycle business and finance knowledge.
Now Strider has become a part of American children’s life. There are even World Cup and Championship for balance bikes around the world.